Hospitality intelligence

The front desk that never clocks off. At every hotel you run.

Every guest enquiry answered, at every property. Sorino handles calls, messages and emails in each hotel's own voice, turning enquiries into reservations day and night, with one view across the whole group.

Bring your hotel to life in seconds. Hear Sorino answer real enquiries on your rooms, rates and policies.

  • Answers every enquiry in seconds, day or night, at every property
  • Turns calls into bookings in 30+ languages
  • Track every call, email, and webchat in one dashboard.
Every guest conversation. Every operational system. Connected.

A real answer on every channel.

Voice, chat, email and social, answered in seconds. Behind them, your booking engine, property management system, guest records, payments, staffing and operations.

Voice

Every call answered, and booked

Sorino answers instantly, checks live availability and completes bookings day or night.

Chat

Chat that takes the booking

Website chat, WhatsApp and messaging channels connected directly to your rooms, rates and inventory.

Email

The inbox, cleared by morning

Guest enquiries, quotes, confirmations and amendments handled automatically and reflected across your systems.

Social

DMs and reviews, never missed

DMs, comments and reviews become part of the same guest journey, with every interaction tracked and connected.

Connected systems

The intelligence behind every answer.

Staffing and operations across every property, connected live. One coordinated system that cuts waste and lifts margins group-wide.

One dashboard

One place to run the whole group

Every property in one live dashboard of operational and financial performance.

Out of hours · Every language

The 2am enquiry that used to go to voicemail

When your team is asleep or busy at the desk, Sorino still picks up, switching to the guest's language and taking the booking anyway.

  • Picks up on the first ring, any hour
  • Answers in the guest's own language
  • Takes the booking before they hang up
  • Leaves the details ready for your team by morning

The result: after-hours enquiries booked, in any language, not lost to voicemail.

A guest speaking on the phone in his own language, smiling, in a warm, softly lit hotel lounge.

Hear a sample call

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Get started

Talk to your AI agent today. Your AI workspace is ready in minutes.

Your AI agent starts by understanding your website, so you can begin talking or chatting with it straight away. Add your own rate cards, booking policies, guest information and knowledge base to sharpen its answers. Then connect your email so it can understand, categorise and help manage customer enquiries, all from a single AI workspace.

To connect with the software you already use, such as your PMS and booking engine, our team will configure the required integrations. That typically takes 2 to 6 weeks, depending on your requirements.

You can start on your own in minutes. The deeper integrations begin with a chat.

  1. 1

    An initial chat

    We learn your properties, your channels and the systems they plug into.

  2. 2

    We make it yours

    Trained on your own documents and tuned to your house voice.

  3. 3

    Go live

    It answers real guests, with you in control.

  4. 4

    Tune as you grow

    We review real conversations together and sharpen it.

The knowledge base

One source of truth behind every answer.

Everything your properties know, in one place, so every hotel and every channel says the same true thing.

Update it once, everywhere. No retyping the same answer in five places.

Four channels, one source of truth

Every way a guest gets in touch.

One knowledge base picks up every channel, day or night, in the guest's own language.

Voice

The phone and in-room calls. Books rooms, takes requests, fetches a human when it matters.

"Books the last river-view room at 1am, details ready for the desk."

Chat

Website chat and WhatsApp. Answers questions and holds a room while the desk is busy.

"Holds a twin while a guest checks the dates with their partner."

Email

The reservations inbox. Quotes, confirms and amends without anyone typing twice.

"Turns a 6am group enquiry into a quote before the office opens."

Social

Instagram and Facebook DMs. Replies to enquiries, thanks reviewers, posts in your voice.

"Answers a DM about dog-friendly rooms, thanks last night's reviewer."

Why it holds up

Built to earn the trust of your teams, and your IT.

You stay in control, it speaks in your voice, your data stays yours, and a person is always one step away.

You stay in charge

You decide what it handles and what it passes to your team, and you can change it any time.

It sounds like your house

Trained on your own documents and tuned to your house voice, so guests still hear you.

Every action on record

A clear log of every call, message and booking, with a person only ever one step away.

Secure, and your data stays yours

Secure connections to the systems you already run, meeting UK data protection law, and your guest data owned by you, never sold on.

Get started

Answer every guest, on every channel.

Try Sorino on voice and chat for one of your hotels. One knowledge base behind every channel, across every property, wired into the systems you already run. Start today.

Enter one of your hotels and hear Sorino answer live, built around your real rooms and rates.

  • First month free